Tag: Kiva

January 31, 2017

Lessons from Kiva’s most successful donation appeal

Each year, there’s a small window when the holiday season combines with a rush to make end-of-year tax deductions. It’s precisely this time of year that most nonprofits rely on to generate a significant portion of their annual revenue. While at Kiva we’re not as reliant on the month of December as some nonprofits, due to optional donations people make throughout the year, we still raise a significant portion of our annual operating revenue over a short one week period. This year we raised over $1 million (our goal was $800k) dollars from 43,560 individual donors making it our most successful fundraising campaign ever. The results were a whopping 36% improvement on the previous year’s results.

August 2, 2016

Product Architecture

When talking about design at Kiva the first thing I show people is our product architecture, which is a high level illustration of the system. I was introduced to the concept after reading a post by Paul Adams, VP of Product at Intercom, who stresses that product design is about a mission, a vision, and an architecture.

From broad ideation to pixel level detail, designers should always be thinking about their company’s mission, vision and product architecture. Everything they do should flow through this funnel.

June 7, 2016

Annoucing Kiva’s redesign and rebrand

At Kiva we just released the largest, most ambitious redesign and rebrand within the organization’s ten year history. It’s rare to have the opportunity to undertake a holistic redesign in conjunction with rebranding so I feel lucky to have played a major role leading the effort to design a new user experience and craft a new brand.

I’m working on a detailed write up about the design process but I’ll start by sharing the drivers for undertaking the redesign.

August 26, 2014

Kiva’s Design Space

In a recent post I talked about how to create an environment for successful design. One way we’ve gone about this at Kiva is by transforming an under utilized conference room into a dedicated design space. The room is filled with white boards, prototyping bins and my favorite—Play-Doh. There are 24 different colors to choose from and it’ll instantly make you feel like a kid again—that’s the point. When you’re in Kiva’s design space (where plenty of Play-Doh is on hand) we want you to return to your childhood. You’ll never hear a child say they’re not the “creative type” or they can’t draw. Kiva’s design space is built to bring out the creative side of everyone from engineers and product managers to legal and accounting. We accomplish this by making it easy—putting the materials at your fingertips—and providing helpful, simple guidelines to activities like brainstorming or conducting research.

June 30, 2014

An Environment for Successful Design

Man leans on his tent while waiting to climb a mountain. Photo by John Keane

Each year I work as a designer I devote less and less time to traditional ‘design’ work, like creating wireframes, aesthetic layouts or prototyping interactions. These days I spend most of my day establishing an environment for successful design to occur. For me, this shift has greatly accelerated in the past few years, partially due to specific needs at Kiva, but also, a general shift within Silicon Valley has occurred which has significantly broadened the role of ‘design’ within an organization.

April 4, 2013

At Kiva We’re Putting a Toe into Mobile

A screenshot from Kiva's mobile borrower page

At Kiva we’ve been watching our mobile traffic grow year over year to the point where our most recent numbers show us 9% of visitors are viewing our site on a smartphone. Seeing this trend, our development team has been itching to improve the mobile experience on Kiva for a long time, and with our most recent release, we’re excited to let you know we’ve taken the first step towards a mobile optimized site.

September 17, 2012

Kiva Ginger Beer Tasting

Birthdays are a big deal at Kiva. Especially among our Product and User Experience Team, they’ve evolved as an opportunity to celebrate the fun personality quirks of each team member. As readers of this blog will know, my particular quirk is a fondness for ginger beer. So when my birthday arrived, the team skipped the cake and ice cream, opting instead for a gathering with ginger beer, limes and dark rum. This stellar event was organized as homage to the tastings 2 Out of Three has conducted over the past few years. Six different ginger beers were grouped into tasting stations where participants could write a review and rate each product on a scale of 1 to 10. Also included were the necessary ingredients for a Dark ‘n’ Stormy: organic limes, ice, and Gosling’s Dark Rum.

August 2, 2011

Recent Design Work – Kiva Free Trials

8,000 Loans in Under 30 Hours, Kiva Goes Viral on Twitter and Facebook

It’s been a little over two months since I started working at Kiva. In that time I’ve polished a number of small elements around the site but nothing felt substantial enough to brag about. Yesterday, that changed with the launch of Kiva’s invite challenge – a major portion of which was designed by yours truly. The promotion allows Kiva users to invite friends to make a free $25 loan on the site. Response to the free trials have been huge – with over 8,000 invites handed out in under 30 hours (demand was so great that Kiva doubled the initial allocation of 4,000 trials).